Digital Strategist

We are seeking an experienced Digital Strategist to join our team at AvreaFoster, a B2B brand and digital marketing agency in Dallas, Texas. Our agency crafts and executes comprehensive brand and digital marketing strategies, guiding clients through every stage of the buyer's journey—from website development to digital campaigns and beyond. We are looking for a strategic and analytical leader with a proven track record of creating innovative digital engagement strategies. The ideal candidate is a genuine and approachable professional who can foster strong client relationships while driving successful digital initiatives. Join us in delivering impactful solutions to our diverse client base.

Core Responsibilities

Strategic Leadership

Develop and lead the activation of digital marketing strategies tailored to the unique needs of B2B clients across various industries, including healthcare, manufacturing, technology, commercial real estate, professional services and financial services.

Client Relationship Management

Cultivate and maintain strong relationships with clients, understanding their business goals and KPIs while ensuring client satisfaction and performance targets are met.

New Business and Growth

Support the digital strategy component of proposals and pitches, presenting our capabilities to prospective clients and supporting organic growth opportunities across existing accounts.

Budget Management

Work with the team to track campaign spend against approved budgets, proactively identify pacing or budget concerns and suggest adjustments based on performance.

Cross-Functional Collaboration

Work closely with brand management, creative, content and technology teams to deliver cohesive and integrated marketing solutions.

Media Strategy and Planning

Support the Director of Digital Strategy in building integrated media plans across paid search, paid social and third-party placements, evaluating opportunities based on audience fit, cost per lead and client objectives.

Activation

Demonstrate hands-on proficiency in executing and managing digital campaigns, including platform setup, ad deployment and real-time optimization.

Account-Based Marketing

Support the Director of Digital Strategy in developing account-based marketing strategies for target-account programs and connecting campaign activity and results to CRM data.

Search and SEO

Oversee SEO and competitive search performance, including emerging opportunities related to AI search visibility.

Content and Creative Oversight

Collaborate with content creators and designers to ensure the development of compelling and effective digital content that aligns with client objectives.

CRM Management

Oversee and optimize AvreaFoster’s CRM system, particularly HubSpot, to enhance client relationship management, streamline workflows and drive data-informed marketing initiatives.

Measurement, Analytics and Reporting

Build measurement frameworks and KPI definitions, working backward from client objectives to define what success looks like. Utilize data from GA4, Salesforce, Semrush, HubSpot and campaign platforms to measure and optimize performance. Develop and maintain performance dashboards and translate findings into clear monthly insights and actionable recommendations tailored to client executives and internal teams.

Digital Assessment and Optimization

Assess existing campaigns, analytics setup and tracking to surface optimization opportunities and inform strategy.

Process and Operations

Build repeatable systems, targeting frameworks and documentation that scale across brands and accounts. Identify and recommend process improvements that strengthen workflow and cross-team collaboration.

Deliverable Value

Regularly assess the usefulness and strategic value of client deliverables, identifying opportunities to streamline reporting and focus resources on the insights and work clients use most.

Autonomy and Account Management

Operate with autonomy in a fast-moving, multi-account environment, managing competing priorities.

Innovation and Trends

Stay abreast of industry trends, emerging technologies and digital marketing best practices to ensure our strategies remain relevant, forward-looking and effective.

Job Qualifications

BA Marketing/Communications or similar.
B2B agency experience required.
4-5 years of proven experience in a digital marketing setting.
Team-oriented with a leadership mentality.
Excellent analytical and problem-solving abilities.
Outstanding communication and presentation skills.
Demonstrated proficiency with Google Ads, paid social platforms including LinkedIn and Meta, programmatic, GA4 (including custom reporting), Salesforce, HubSpot, Pardot and Semrush.
Experience with Tableau and CRM/MarTech integrations is a plus.

How to Apply

Interested in joining the AvreaFoster team? Please complete the form and upload your resume along with a cover letter that tells us why you’re a strong fit for the role.

(File size not to exceed 100 MB.)

* Required field

We strive to be the best in benefits.

Paid
Time Off

Competitive PTO package that includes vacation days and sick days, along with a generous holiday calendar.

Paid
Medical

100% paid medical insurance with an optional HSA. HSA participants receive $2,000 in annual company contributions.

Paid Dental +
Vision

100% paid dental and vision coverage. Employees get up to $130 allowance for frames and contacts every 12 months.

$1,000 Vacation
Bonus

Get paid to go on vacation. We pay you $1,000 annually to take a trip and share your story.

Wellness
Program

Earn over $1,300 annually by electing to participate in the company’s wellness program.

REMOTE Work
Environment

We are a remote team with a centrally located Dallas office available for in-person collaboration.

401(K)
Program

All employees are immediately eligible to participate in our 401(k) program with discretionary company matching.

Volunteer
Days

Take up to two volunteer days a year and have the chance to earn $1,500 for your favorite charity.

Health Club
Allowance

We’re making it easier to stay healthy. We’ll pay for your health club fees, up to $30 a month.

HAVE COURAGE TO LEAD

CARE FOR OTHERS

STAY CURIOUS

BE INTENTIONAL

GIVE IT YOUR ALL

We’re on a mission to deliver strategic, results-oriented brand strategies and digital marketing that propel your business forward.

Explore the 30+ year history of AvreaFoster.

AvreaFoster is founded in 1992 by Darren Avrea and Dave Foster in Dallas, Texas.

In 1993, AvreaFoster developed a long-standing marketing relationship with Bank One, now JPMorgan Chase & Co.

In 1994, AvreaFoster initiated a decade-long agency representation of Trammell Crow Company, the nation's largest real estate development and investment firm.

AvreaFoster entered the technology sector in 1994 with Compaq Computer Corporation, the largest PC manufacturer in the U.S. at that time.

In 1995, AvreaFoster designed and upgraded a breakthrough, e-commerce website for Southwest Airlines where customers could purchase a ticket online.

In 1996, AvreaFoster developed a series of high-profile product brochures for Micron Technology, a global leader in semiconductors.

AvreaFoster expanded its financial marketing relationships with Fidelity Investments in 1998 and beyond.

In 2001, AvreaFoster attained agency partner status with IBM, a relationship that lasted for 10 years.

AvreaFoster was acquired by Omnicom Group in 2001, becoming part of one of the world’s largest agency networks.

In 2002, AvreaFoster worked with FedEx Corp to evolve its brand and collateral system as part of its acquisition of Kinko’s.

AvreaFoster created the global brand guideline hierarchy for UnitedHealthCare in 2003.

AARP’s first travel booking website, in partnership with Travelocity, was designed and developed by AvreaFoster in 2004.

In 2005, AvreaFoster began a multiyear branding agency partnership with Dell Technologies.

AvreaFoster was awarded agency of record status in 2006 for Regus North America, a global leader in workplace solutions.

In 2008, AvreaFoster launched Concentra Inc.’s national urgent care marketing platform.

In 2009, AvreaFoster rebranded Winstead, the Texas-based law firm with national practices — creating a new logo, brand identity and website to reinforce its leading position in the legal industry.

AvreaFoster embarked on a six-year partnership as the agency of record for Omni Hotels & Resorts in 2010.

AvreaFoster celebrated Independence Day by acquiring the agency back from Omnicom Group on July 4, 2011.

In 2011, AvreaFoster rebranded FASTSIGNS, a global leader in printing and graphic services.

AvreaFoster became the branding and marketing partner for the industrial real estate division of Hillwood, a Perot Company, in 2014 — an agency-of-record partnership for over a decade.

In 2014, AvreaFoster wrote, designed and launched the new corporate website for Tenet Healthcare — one of the nation’s largest health systems.

In 2017, AvreaFoster designed the first of many annual reports for Dean Foods, the nation’s largest dairy company.

In 2018, AvreaFoster became the internal communications agency partner for Fluor Corporation, a leader in engineering, procurement and construction services.

In 2018, AvreaFoster began an ongoing, multiyear marketing agency partnership with NTT DATA, a global tech leader that serves 75% of the Fortune 100.

AvreaFoster began working in 2019 with Texas Capital Bank, a regional financial leader with branches in every major city in Texas.

In 2021, AvreaFoster began an ongoing agency partnership with TrinityRail, a leader in railroad leasing, manufacturing and logistics.

AvreaFoster developed multiple campaigns through our marketing partnership with GE HealthCare starting in 2023.

In 2024, AvreaFoster created a new website for Gainwell Technologies, a health-tech leader of digital and cloud-enabled services.

In 2024, AvreaFoster launched digital marketing for USAP, a leading provider of anesthesia services in the U.S.

In 2025, AvreaFoster reimagined the brand and digital presence of Legacy Knight, a bespoke multi-family office helping prominent Texas families secure multi-generational wealth.

The only AI-driven quality improvement and training platform in health & human services and behavioral health, AvreaFoster elevated the brand and created a new website for Lyssn in 2025.

As AvreaFoster enters their fourth decade, they continue to be a trusted perspective in B2B branding and marketing.